printing in relation to graphic art

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Purchase of this book includes free trial access to www.million-books.com where you can read more than a million books for free. This is an OCR edition with typos. Excerpt from book: the reform will consist in the general adoption of the refinements now practiced by a few: In a closer study of the matter of spacing and leading, with a view to bringing the tone of the page up to near the artistic requirements; in a better balance between body type and chapter and page headings; in a better, more consistent and uniform management of the folio; in order that those features may be actually the guiding and subsidiary features in typography that they assuredly are in the literary scheme of the book. The time is coming when a book page will be planned to harmonize with and express the literary motive; to promote ease and pleasure in reading; and to satisfy the innate sense of artistic harmony which is felt and appreciated by the cultivated reader, even if, as must often be the fact, he is quite unconscious of the existence of such a demand. It is upon a basis somewhat like this that books should be planned: Make one page that meets the requirements of art and of the literary motive, and base the book upon it. Such is not the general custom. It is more the fashion to fix the size of the book and accommodate the page to the arbitrary scheme, forcing the type and the format to adequate proportions. There are books that are artistically ruined by the useof type of an inharmonious face, or that may be one size too small or too large; there are many books that are, typographically, abortions, because of neglect to conform to certain very simple tenets of art, when they might as easily have been exemplars of artistic motives and a comfort and delight to each cultivated reader. It is doubtless because these neglected essentials are so simple and so easily incorporated that it is so difficult to obtain recognition and currency for them. But we may rejoice that books ...
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Unknown

ISBN:

0883626594

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